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DOMESTIC TOURISM STRATEGY LAUNCHED

Government through the Ministry of Tourism has launched the 2022-2026 domestic tourism strategy aimed at increasing local tourism.
Minister of Tourism Rodney Sikumba says this strategy has been developed to support the attainment of Zambia’s vision of growing the tourism sector.
Speaking when he officiated at the 2022-2026 Domestic Tourism Strategy launch, Mr Sikumba said the Ministry was targeting to grow local tourism by five percent to will help create Job opportunities.
Mr Sikumba said the ministry has embarked on a campaign to promote domestic tourism under the theme Take A Holiday And Have It Local.

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